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Google AdWords Canada
 
 

  Google Adwords

 
Google Adwords is an efficient way to achieve visibility and traffic for your website. We can provide Google Adwords services which target users of desktops, laptops and other mobile devices - across search engines, on external websites, and on social networks such as Facebook and LinkedIn.

SEO Can are experienced in creating bespoke Google Adwords campaigns, perfect for getting the best return on investment possible. We will build campaign(s) around keywords closely associated with your company, trade, service and products, providing you with the perfect way to start your venture into Pay Per Click advertising. We offer both Google Adwords set up and on-going Google Adwords management services to our clients. We can work with small and large budgets so please get in touch to see how we can help.

Our approach to Google Adwords management is an investment-based one. We manage your fund for the best possible return – making sure you minimise spend on worthless traffic; ensuring you attract visitors that are more likely to convert to customers.
 

Our Google Adwords Process Includes:

 
Keyword Research and Selection
Keyword Research and Selection
Choosing a right key-word is a primary responsibility of an online marketing team. The core idea behind choosing the right key-word is identifying the words or phrases that your targeted audiences use to search. We do the groundwork to develop a successful Google Adwords campaign. We make sure that you are bidding on keywords that people will be searching for, which is critical to the success of a pay per click campaign.
 
Ad Text Creation
Ad Text Creation
Text Ads play a crucial role in a Google Adwords campaign as they are often the first contact that a potential customer has with your site. Whether or not the prospect clicks on your ad and get to your website depends on how powerful and relevant your message is. We always test and tweak ads to find the most compelling messaging for each keyword group in order to maximize clicks and quality score and ultimately lower cost per action.
 
Optimizing Landing Pages
Optimizing Landing Pages
Landing page can work like a trump card
for a Google Adwords campaign if it is well optimized.
The ultimate goal of Google Adwords landing page optimization is to build pages that better engage the target audience so you can drive more leads through paid search. We ensure that your landing page has strong, keyword focused headline and content concentrating on benefits.
 
 
CTRs and Conversion Tracking
CTRs and Conversion Tracking
We keep a close eye on conversion and
track it effectively. We analyze conversion
data to see what campaigns, ad groups,
keywords and landing pages are receiving
the most conversion and make changes
accordingly. We reduce wasted spend,
gain more quality clicks and improve
ROI using effective conversion
tracking.
 
Daily Google Adwords Management
Daily Google Adwords Management
Every business is different and the level of attention needed for certain accounts will vary. Having been around at the birth of Google Adwords, we understand Google Adwords management services better than anyone else. We always focus on basic performance indicators – What every one cares about anyway. For ecommerce, we check ad spend and revenue and for lead generation sites, we check conversions.
 
Campaign Reporting and Improvement
Campaign Reporting and Improvement
We are a team of experienced Google Adwords professionals reports the most critical data to your campaign’s success in an easy to understand way. Our reports contain more than metrics, which has a list of action steps we and you can take in order to improve performance. Our goal is to work with you as a partner in a transparent way as our success depends on your success.